Jul 23
I help entertainers and small businesses with social media and blogger outreach. The publicity they gather from a blog post is definitely greater than being featured in a newspaper or magazine because GUESS WHAT?-NO ONE IS REALLY READING PRINT MEDIA ANYMORE and by the time it is printed, your story is old, outdated and has …
Apr 26
What to Do When a PR Disaster Strikes Your Startup Written by Audrey Watters Last Thursday was a good PR day for the social buying site Blippy. They were featured in two New York Times articles. But Friday wasn’t so great, as the major technology blogs reported that credit card information from its users were …
Mar 09
Last week was wild! Client, model and good friend Dawn Montgomery had to deal with mounting pressure from both national and local media outlets as a result of a controversial ad from Akoo, a clothing line by Atlanta rapper, T.I. In a matter of days, more than 300 news articles were posted online about this …
Mar 02
From time to time, PR pros have to dabble in crisis management in order to protect their client’s best interest to the public. It can be a scary time because a failure in communication can do more harm than good. Don’t you just hate the “no comment” approach? On yesterday, the blogosphere went nuts over …
Jul 24
Twitter launched a special how-to guide to educate businesses on how to effectively use the social networking service: Twitter 101 for Business. Every day, millions of people use Twitter to create, discover and share ideas with others. Now, people are turning to Twitter as an effective way to reach out to businesses, too. From local …
Jun 22
The Problem180 Urban Design is an architecture and design firm that specializes in New Urbanism design. The principal architects wanted to be recognized as leaders in New Urbanism, form-based codes, and LEED regulations. The company was having issues with low Google rankings which hurts business because people can’t find the company online. 180 wanted city …
