Dec 03
We are in the business of social media and helping our clients share their messages online. Of course, everyone loves TV coverage, radio interviews and any piece of media content they can hold in their hands like a magazine or newspaper, but we believe that it is equally important to have a strong online presence. …
Oct 31
From DAY ONE, it has always been our mission to use social media to help our clients achieve their goals. Whether it is building a fan base, increasing exposure and awareness to their company or brand, or simply helping them share the news about their latest accomplishment or company projects, everything for us starts online. …
Jul 13
PR Lessons Learned from SkyDiving: Ella Bee PR’s Publicity Stunt. Earlier this year, I was able to do something I had been putting off for years. I finally went tandem skydiving. I decided this would be the year for several reasons, but one main phrase stayed with me as I made this decision and until …
Jun 12
I work in a unique time in public relations and publicity. I get to add social media marketing into the equation. Also, thanks to our creative team and clients who trust we will do whatever it takes to reach their bottom line, we are able to maximize what social media can do for their PR …
Jun 08
I work with a vast variety of businesses and sports and entertainment individuals. No matter what angle they approach social media marketing and public relations, their bottom line is always to make more money. While I have stated before and I will say it again, public relations does not equal sales, I will argue that …
May 16
Also, here are some great BUYER BEWARE tips from one of my favorite PR sites, Ragan.com on the type of PR Agencies that you should avoid. You might want to think twice on PR companies that think, say or agree: 1.“You, my client, are ALWAYS right, and I ALWAYS agree with everything you say.” This …
Apr 20
In the world of social media and online PR, there are times when we have to use photos to get the point across and get the message out there. There may even be times when our clients are photographed and we want to take an image and blast it all over the place. I’ve been …
Apr 12
here is some advice from Lila, owner/publicist, of Ella Bee Social Media & PR. Moreso, advice for independent entities considering hiring public relations. Sphere: Related Content
Mar 30
As a public relations professional, I am dipping more and more into the publicity scene in Hollywood. Let me tell you now it is not easy, unless you have a celebrity talent that you represent. But, oh no, that is not enough. I once tried to RSVP for an actor from “The Social Network” to …
Mar 06
In his new book, Celebrity Leverage, Jordan McAuley reveals his “Top 10 Ways to Celebrity-ize Your Business.” Here are five tips from Jordan McAuley: 1. Hire a celebrity for your event. Having a celebrity at your event not only provides excitement and satisfaction for attendees, it also helps you fill seats. If done right, you …
Jan 12
Do you need a press kit? I say no, but I think the shock to most people upon hearing these rule-breaking words would be too much to bear right now so I will slowly bring you to my side by sharing the words of other experts. A cop out, I know, but maybe I’m trying …
Nov 17
I got PR and it did nothing for me Whose fault is it? Of course in my daily PR duties, I run across individuals and companies that have obtained PR services only to be disappointed that the heavens and earth did not move. Maybe the PR campaign did not accomplish their goals, maybe no one …
Jul 23
I help entertainers and small businesses with social media and blogger outreach. The publicity they gather from a blog post is definitely greater than being featured in a newspaper or magazine because GUESS WHAT?-NO ONE IS REALLY READING PRINT MEDIA ANYMORE and by the time it is printed, your story is old, outdated and has …
Jul 21
As I am starting to work with more athletes, entertainers and even small businesses, I’ve been thinking about which is more important their image or their reputation. I ran across this excerpt from Center and Jackson’s book Public Relations Practices: Managerial Case Studies and Problems. Image versus Reputation An image is false, not real. Consider …
Jun 02
By Heather McDonald, About.com Guide So, you have decided to hire a music PR company to promote your project. You’ve written the check – now all you have to do is sit back and become famous, right? Er, not so much. In addition to the obvious fact that there are absolutely, positively no guarantees that …
Apr 14
I just realized that I have not been supplying your dosage of social media insight. It’s been a crazy month so far. I’ve been dealing with quick and timely breaking news for my clients. One involves handling communication on behalf of the iFreaknik organizer concerning public safety. If you remember last month, I helped a …
Mar 11
By BidMyServices Whether you are a budding writer looking to be published, or an aspiring professional seeking to offer your services on a wider scale, this is a question you are most likely to ask. While hiring a publicist may cost a pretty penny, it does have its benefits. Some independent artists/professionals can still get …
Mar 02
From time to time, PR pros have to dabble in crisis management in order to protect their client’s best interest to the public. It can be a scary time because a failure in communication can do more harm than good. Don’t you just hate the “no comment” approach? On yesterday, the blogosphere went nuts over …
Feb 09
Horray! A simple and cute video that explains social media in plain English. A key term that was used stresses the importance of communication “over time.” If you are looking for overnight success-keep it moving. Communication should be constant and consistent…okay enough chit-chat, watch the video: Sphere: Related Content
