Sep
01
I know, I know, I know…I’m a HUGE social media nerd (life is just like high school) but I recently discovered a cool news-sharing site (thanks to Laermer). The concept is simple. The sharing site Paper.Li basically turns your tweets and links into a daily newspaper. I think this is genius because we basically get …
Mar
09
Last week was wild! Client, model and good friend Dawn Montgomery had to deal with mounting pressure from both national and local media outlets as a result of a controversial ad from Akoo, a clothing line by Atlanta rapper, T.I. In a matter of days, more than 300 news articles were posted online about this …
Jan
14
As we approach a new year in business it is crucial to articulate that PR IS NOT SALES. If you are using public relations in substitute for a professional and well-trained sales team you may be sorely disappointed in the long run because the two job duties and responsibilities are night and day. Public Relations …
Jan
05
You want to get your company and your brand out there. You want people to know who you are and you want consumers to be influenced through some channel or medium to buy from you and only you. When it comes to directing your spending dollars, you may get stuck wondering, where should we start, …
Dec
31
Is social media a fad or is it the biggest shift since the Industrial Revolution? This video details out social media facts and figures that are hard to ignore.
Dec
19
Here are your weekly updates of Twitter applications to consider using for your marketing needs. The theme for these Twitter applications are to show similarities in the latest Twitter tools to things you may already use or be familiar with.
Nov
29
Planning your B2B social media program is only the first step in a long process. Once you have clearly defined your social media objectives, there are a few other steps that can put you on the right footing for success. Here is a simple social media checklist for B2B marketers you can use to get things started in the right direction
