Feb
09
By CLAIRE CAIN MILLER- New York Times SAN FRANCISCO — Three weeks after Curtis Kimball opened his crème brûlée cart in San Francisco, he noticed a stranger among the friends in line for his desserts. How had the man discovered the cart? He had read about it on Twitter. For Mr. Kimball, who conceded that …
Nov
29
Planning your B2B social media program is only the first step in a long process. Once you have clearly defined your social media objectives, there are a few other steps that can put you on the right footing for success. Here is a simple social media checklist for B2B marketers you can use to get things started in the right direction
